Shake It Off: 3 Lessons from The Taylor Swift: The Eras Tour on Ignoring College Rankings

It's a big season for over-the-top spectacles. There's Taylor Swift's record-shattering Eras Tour, with its epic costumes and non-stop hits. And then there's the annual release of the US News college rankings lists. With their authoritative reputation and complex stats, these rankings aim to impress parents and students in the college admissions world. By shaking off rankings razzle-dazzle and listening to your student, you can find schools where they'll spread their wings beyond the ranking arena.

As parents guiding your high schooler through the application process this year, it's tempting to get swept away in the rankings craze for prestige and bragging rights. But staying grounded in what really matters for your teen's fit and future is key. Before letting the hype overwhelm your family, consider three key lessons from Taylor's glitzy tour about evaluating college options beyond the numbers:


The rankings are an elaborate production, but flawed underneath.

Just like Taylor's sold-out tour features over-the-top costumes, sets, and effects to wow the audience, the college rankings are designed to impress parents and students with their complex formulas, stats, and authoritative reputation. As Taylor sings, "I can make the stadium get loud" - but behind the glitzy spectacle, the methodology is questionable. The criteria focus heavily on factors like reputation and selectivity that have little to do with educational quality or student outcomes. A high number ranking does not necessarily mean a school is the best fit for your teen.


Rankings spark strong reactions from loyal brand fans.

When a school drops in the rankings, administrators and alumni often react with outrage, just like Swifties who couldn't score tickets through Ticketmaster. They treat the rankings as indispensable measures of institutional prestige. As Taylor says, "My tears ricochet" - yet prestige is fleeting. Watch out for false idols. The most prestigious school on paper may not align with your child's needs and interests. Better to focus on your teen's own goals rather than fixate on arbitrary metrics.


The rankings don't define your child's worth or future success.

No matter where a school ends up on the list - or if it's left off altogether - it won't dictate your child's happiness or career achievements. As Taylor sings, "I'm the only one of me - I'm the only one of me." Your teen's self-worth and potential aren't quantified by any ranking.


So feel free to enjoy the rankings spectacle, but remember, this is your child's journey and story. Where they thrive socially, find mentors, and become their best self matters far more than any number beside a school's name. The right college fit for your teen is what will let their dreams take flight.


The pressure surrounding college rankings is intense. But as parents, we have the wisdom to see past the hype. Focus on having meaningful conversations with your child about their interests, values, and ambitions. That's how you'll find schools where they can spread their wings.


In the end, it's not the ranking, but how your teen makes the most of their college years that will determine their success and happiness. Wherever their path leads, you'll burst with pride at the thoughtful, compassionate person they're becoming. That's what truly matters in this era and all the rest to come.




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