8 Top Notch Texas Business Schools for B Students

Business continues to be an extremely popular college major, especially in Texas, which hosts some of the fastest-growing metro economies in the country. However, flagship state programs like the University of Texas at Austin and Texas A&M have seen soaring numbers of applicants making admissions more competitive. Many motivated high schoolers interested in studying business in Texas, whether that involves supply chain, marketing, finance, or entrepreneurship, may not realize there are other more accessible in-state options beyond UT and A&M that still deliver high-quality education and robust alumni networks.

Students exploring business programs in the Lone Star state are encouraged to consider the following public universities, which feature sizable enrollments, strong corporate recruitment, hands-on learning options, as well as reasonable admissions acceptance rates:


  1. University of North Texas, Denton, TX (G. Brint Ryan College of Business) - Students can major in niche tracks like Business Analytics, Real Estate, Aviation Logistics, Financial Services, and Operations and Supply Management, among others or even customize their own concentration.
  2. University of Houston, Houston, TX (C.T. Bauer College of Business) - Bauer encourages hands-on learning through an in-house Financial Trading Lab, Sales Excellence Institute, and other centers and institutes. Students can earn certificates to enhance their degree in areas like wealth management, entrepreneurship, and energy risk management, and many more.
  3. Texas Tech University, Lubbock, TX (Rawls College of Business) - Rawls offers multiple centers to prepare students for jobs, including the Center for Sales & Customer Relationship Management, Center for Real Estate, and Center for Business Communication, among others.
  4. University of Texas at Dallas, Richardson, TX (Naveen Jindal School of Management) - Jindal emphasizes analytics, technology, and innovation through initiatives like the Institute for Innovation and Entrepreneurship, which offers opportunities such as the Big Idea Competition and CometX Accelerator, a 6-week startup launch program.
  5. Sam Houston State University, Huntsville, TX (College of Business Administration) – SHSU allows students to specialize early through academies aligned to accounting, management, marketing, and more niche business disciplines.
  6. Texas State University, San Marcos, TX (McCoy College of Business) – Texas State offers typical business majors such as Finance, Accounting, Management, Marketing, Entrepreneurship, and Supply Chain Management but also offers more niche opportunities, including a BBA in Banking & Financial Institutions and a 4.5-year degree program leading to a BBA in General Business Administration with a Professional Golf Management specialization. 
  7. University of Texas at Arlington, Arlington, TX (College of Business) - UTA's College of Business offers undergraduate programs in Accounting, Finance, Marketing, Management, Business Analytics, Real Estate, International Business and more. Students can further specialize through certificate programs in areas like Business Analytics, Sales, and entrepreneurship. 
  8. Stephen F. Austin State University, Nacogdoches, TX (Rusk College of Business) – Rusk offers undergraduate programs including Accounting, Economics, Finance, Management, Marketing, and more. Students can further specialize with certificate programs in areas like Business Data Analytics and Leadership. The College emphasizes practical experiences like client-based projects, internships, and engaging with their Professional Development Institute.


With options across major Texas metro areas along with smaller college towns, this list proves that B students can get a great business education in Texas at an affordable price, even if it’s not at UT or A&M. The colleges featured emphasize hands-on learning, connections to real companies, and research/entrepreneurship opportunities to help prepare graduates for success launching business careers across diverse industries in the dynamic Lone Star State economy.


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